gold bars in hand
Saturday, May 18, 2013
Posted by Ken McGaffin
'Linkable assets' are any content you create that has the potential to attract quality links. Done well, they can continue to bring you links for months, even years ahead - just like a financial asset, they're designed to bring you benefit in the future as well as today. In this video... + continue reading
Saturday, May 11, 2013
Posted by Ken McGaffin
Broken link building is a clever tactic that few small businesses or agencies make use of. Yet it is a white hat link building technique that can be done at great scale and can attract some fantastic links from high quality sites. Indeed if you're not doing broken link building, then you're... + continue reading
Sunday, April 28, 2013
Posted by Ken McGaffin
In webinars and emails, I increasingly get the question, “Isn’t link building dead?” The answer is that a certain type of link building is dead, and a new type of link building has taken its place. Of course, in a period of transition there is a lot of confusion and people carry... + continue reading
Monday, April 22, 2013
Posted by Ken McGaffin
So you’re really busy and have got little time for link building? Does that mean you have to just forget about it and get on with business? Not at all, it just means you’ve got to leverage as much of what you already do in your day-to-day business to help your link building. And there... + continue reading
Friday, March 15, 2013
Posted by Ken McGaffin
Many people today recognize that search engine optimization (SEO) and public relations (PR) have much to offer each other. The latest Google changes have put a real emphasis on high quality, unique content that is linked to by quality sites. And this is where real public relations – as... + continue reading
gold bars in hand

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gold bars in hand
Saturday, 18/05/13 - 0 comment(s)
'Linkable assets' are any content you create that has the potential to attract quality links. Done well, they can continue to bring you links for months, even years ahead - just like a financial asset, they're designed to bring you benefit in the future as well as today. In this video (with transcript), Ken McGaffin and Garrett French... + continue reading
Saturday, 11/05/13 - 5 comment(s)
Broken link building is a clever tactic that few small businesses or agencies make use of. Yet it is a white hat link building technique that can be done at great scale and can attract some fantastic links from high quality sites. Indeed if you're not doing broken link building, then you're leaving lots of link opportunities on the table.... + continue reading

Content Marketing

content on the abstract web
399
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0 today
Sunday, 05/05/13 - 0 comment(s)
Most of us are under pressure to create, fresh, compelling content, whether it is to promote our own agencies, or to promote our clients. No matter how good a writer you may be, it’s natural... + continue reading

Link Building

483
reads
5 today
Sunday, 19/05/13 - 0 comment(s)
Linkable Assets as can bring you a ton of links - your quality asset earns you quality links. In this short video Eric ward, an inspiration to  many link builders, including myself and... + continue reading

Online PR

carrie morgan
191
reads
1 today
Sunday, 12/05/13 - 0 comment(s)
I think there is great potential in the disciplines of public relations (PR) and search engine optimization (SEO) working together. I like to spend time talking to both groups and know from... + continue reading

Social Media Marketing

social-media-network
401
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0 today
Monday, 29/04/13 - 0 comment(s)
I love case studies - they're a fantastic way to learn what other people are doing and gain inspiration for your own work. I reckon you can get at least one actionable idea from any well-written... + continue reading

SEO

399
reads
3 today
Thursday, 07/03/13 - 0 comment(s)
Market surveys can be a rich source of unique, original content. What follows will be real examples of the content that can be created and a summary of 18 different types of content that can be... + continue reading

Training

389
reads
14 today
Tuesday, 14/05/13 - 1 comment(s)
Week 1 – LIVE Webinar: Get Links, Starting Today! THURSDAY MAY 30, 2013 8.30 am Pacific, 11.30 am Eastern, 4.30 pm UK GMT This first webinar introduces you to our link building mentors, Ken... + continue reading